Mailable

Cookie Policy

Last updated: November 16, 2025

1. Introduction

This Cookie Policy explains how Mailable ("we," "us," or "our") uses cookies and similar tracking technologies when you visit our website and use our services. This policy should be read in conjunction with our Privacy Policy.

2. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies can be "persistent" or "session" cookies:

  • Session Cookies: Temporary cookies that are deleted when you close your browser
  • Persistent Cookies: Cookies that remain on your device until they expire or you delete them

3. How We Use Cookies

We use cookies and similar tracking technologies for the following purposes:

3.1 Essential Cookies

These cookies are necessary for the website to function properly. They enable core functionality such as:

  • Authentication and security
  • Session management
  • Load balancing
  • Remembering your preferences

Legal Basis: These cookies are strictly necessary for the provision of our services and cannot be disabled.

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They help us:

  • Measure website traffic and usage patterns
  • Identify popular pages and features
  • Detect technical issues
  • Improve website performance

Examples: Google Analytics, Mixpanel

3.3 Functionality Cookies

These cookies enable enhanced functionality and personalization, such as:

  • Remembering your settings and preferences
  • Recognizing you when you return to our website
  • Providing personalized content
  • Language preferences

3.4 Marketing and Advertising Cookies

These cookies are used to deliver relevant advertisements and track advertising campaign performance:

  • Showing you relevant ads based on your interests
  • Limiting the number of times you see an ad
  • Measuring advertising campaign effectiveness
  • Retargeting visitors who have shown interest in our services

Examples: Google Ads, Facebook Pixel, LinkedIn Insight Tag

4. Types of Tracking Technologies

In addition to cookies, we may use other tracking technologies:

4.1 Web Beacons (Pixels)

Small graphic images embedded in web pages or emails that allow us to track page views, email opens, and user behavior.

4.2 Local Storage

Browser storage mechanisms (localStorage, sessionStorage) used to store data locally on your device for better performance and user experience.

4.3 SDKs and APIs

Software development kits and application programming interfaces that help us understand app usage and provide better functionality.

5. Third-Party Cookies

Some cookies on our website are set by third-party services we use. These third parties may use cookies to:

  • Provide analytics services (e.g., Google Analytics)
  • Enable social media features (e.g., social sharing buttons)
  • Deliver advertising (e.g., Google Ads, Facebook Ads)
  • Provide customer support chat (e.g., Intercom, Zendesk)

We do not control these third-party cookies. Please refer to the respective privacy policies of these third parties for more information.

6. Email Tracking

When you send emails through Mailable, we may use tracking technologies to:

  • Track email opens
  • Track link clicks
  • Measure engagement rates
  • Provide analytics and insights

This tracking helps you understand how your email campaigns are performing. Recipients can disable image loading in their email clients to prevent open tracking.

7. Managing Your Cookie Preferences

You have several options to manage cookies:

7.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

  • View and delete existing cookies
  • Block all cookies
  • Block third-party cookies
  • Clear cookies when you close your browser

Here are links to cookie management instructions for popular browsers:

7.2 Our Cookie Preference Center

You can manage your cookie preferences through our Cookie Preference Center, accessible from the footer of our website. This allows you to:

  • Enable or disable specific cookie categories
  • View detailed information about cookies we use
  • Update your preferences at any time

7.3 Opt-Out Tools

You can opt out of targeted advertising through:

7.4 Do Not Track Signals

Some browsers support a "Do Not Track" (DNT) feature. We currently do not respond to DNT signals, but we respect your privacy choices and provide alternative methods to control tracking.

8. Impact of Disabling Cookies

If you disable or refuse cookies:

  • Some parts of our website may not function properly
  • You may need to manually adjust some preferences
  • Certain features may not be available
  • Your user experience may be less personalized

Essential cookies cannot be disabled as they are necessary for the website to function.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of material changes by posting the updated policy on our website with a new "Last updated" date.

10. Detailed Cookie List

Below is a list of specific cookies we use:

Cookie NamePurposeTypeDuration
session_idMaintains user sessionEssentialSession
auth_tokenUser authenticationEssential30 days
preferencesStores user preferencesFunctionality1 year
_gaGoogle Analytics trackingAnalytics2 years
_gidGoogle Analytics trackingAnalytics24 hours

11. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us at:

Email: privacy@mailable.com
Address: [Your Company Address]